You’ve decided to adjust your audience or ideal client and are low-key freaking out. Learn how to tell the world, transition your roster, ditch old clients if you want to, and not cry in a corner if people unsubscribe from your email list.
You know specializing is good for business. But you’re multi-passionate and don’t want to get bored! Here’s 4 ways to fend off the yawns when going all-in.
If you raise your prices, you have to work extra hard to deserve it right? Wrooong. Here’s how to raise your prices and work less, not more.
When clients trust you as the expert you are, it’s absolutely game changing for your business (and your sanity). Here’s how to do it.
You have no time, but you need more money. To get more money, you need more clients, right? Wrong! Here’s what to do instead.
It’s true what they say: Try to impress everyone and you impress no one. Here’s how to wildly impress the clients who matter and screw the rest.
Your brand is the way people perceive your business. Branding is intentionally crafting your business so people think ‘I love you, take my money.’
Tired of clients? Gurus in your FB ads say “Just turn your expertise into an online course. It’s easy!” Here’s why that’s doomed for failure.
How I went from the top of the world as an online course creator, to the pits of service business hell and back again.