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Case Study

Justin Fulton

Justin’s a corporate leader and is one of those guys that makes you want to overshare because he’s just so damn likeable. He’s bright. He’s gregarious. He’s exceedingly human. He cares deeply about making the biggest possible impact he can on the people he works with.

Long story short, he’s been doing executive coaching in a work settings for ages and decided he was ready to start his own practice. He didn’t want to turn off his potential clients with a shoddy brand and have them miss out on an opportunity for big growth – he wants to make sure he’s debuting with a consistent, high quality brand that reflects his energy, level of care, and expertise. This will support him booking out his practice and eventually transitioning it into his full time gig.

Here's what I did for Justin:

5 rating stars

“I’ve gotten so much clarity around this part of my work. I’ve been more proactive in my marketing efforts and I have new found confidence around showing up online since I have such a beautiful website and brand assets. “

Prior to working with Tracy and her team, I was struggling with how to position my 1-1 coaching for small business owners AND my brand strategy work with large organizations. I tried to jam it under my consulting business website, but it didn’t all fit. I wanted a website that felt like me and how I show up to my 1-1 work, still “professional” but not all buttoned-up and corporate. I felt like I had one foot on first base and one foot on second base. I was stuck.

I met with Tracy and Anna to talk about my new brand and how I wanted it to feel and to whom I wanted to speak. They had tons of experiences with coaches and knew that there needed to be strategy behind the website, as well as beautiful design. I hadn’t found that with other design firms. Absolutely zero hesitation after we met. Signed up on the call.

I’ve gotten so much clarity around this part of my work. I have new found confidence around showing up online since I have such a beautiful website and brand assets. I’ve been more proactive in my marketing efforts since I have a place to send people to learn more about my business. All I can say is yes, yes and yes, I would absolutely recommend working with Tracy.

Headshot of coach Jocelyn Ring

Jocelyn Ring

Brand Coach

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